The Ultimate Guide to Indian & Pakistani Bridal Makeup Trends 2020

If you are getting married in 2020, then you must be wondering about the makeup dos and don'ts! Not to worry - we have put together an ultimate guide which will cover some of the recent most popular bridal makeup styles and unravel the trends that are taking place in 2020.

There has been a slow but steady shift in the world of South Asian bridal makeup, and the natural beauty seems to be making a come back. 2019 saw brides gradually moving away from Kardashian style contour, in-your-face highlighter, drawn-in brows, solid matte lips and super glittery eyeshadows. It appears that brides in 2020 will continue with the tendency to enhance their natural beauty rather than concealing it.

Inspired by the Duchess of Sussex, Meghan Markle's refreshing and the minimal bridal look in 2018, the trend is still popular! Bollywood divas who got married in the last couple of years have also embraced a bit more natural but striking makeup look. Stars such as Deepika Padukone, Sonam Kapoor, Priyanka Chopra and Neha Dhupia are all glaring examples of this less is more trend.

While there was no major Bollywood wedding to inspire us in 2019, we are crossing our fingers for a few A-listers tying the knot this year and on top of the list are of course Ranbir Kapoor and Alia Bhatt. Given Aliya's understated style, one can easily predict the bridal makeup look she will go for - our money is on soft and sophisticated of course!

On the other hand, 2019 was a year which saw countless Pakistani superstars walking down the aisle one after the other and in the process setting many trends. Pakistani bridal makeup has long been known for having a focus on heavy eyes, face altering sharp contour, deep lips, and not to mention the few shades lighter foundation! But surprise surprise last year saw almost none of this - well at least not in the celebrity world! It was fairly refreshing to see celebrities opting for more natural than glam bridal looks and the trend is likely to continue in 2020.

Let's take a look at some of the current popular trends in the Asian Bridal makeup arena...


While heavy contouring is going to take a back seat this year, the trend in brides opting for dewy makeup for their wedding day will see a definite rise. Liquid highlighters mixed with foundations is one of the best ways to achieve a more subtle and natural glow. The most crucial thing to achieve this smooth and dewy skin is to have a healthy, rejuvenated, flawless and luminous complexion to begin with. Therefore, brides, you're going to need to put in some extra work in the run-up to the big day to make sure your skin is looking it's very best. Alia Bhatt and Ayeza Khan both seem to be carrying this dewy look with effortless ease thanks to their gorgeous skin!


When your overall makeup is toned down, it's important to define specific features that subtly enhance your beauty. Brows are one such feature that can make or break the entire makeup look. While crazy strong Instagram brows are becoming less popular, a well-defined eyebrow does not seem to go out of vogue anytime soon. Actress Iqra Aziz looked effortlessly radiant on her wedding day in bronzy gold eyes with a thin flicked liner, beautifully defined brows and a nude pink pout.


Hamza Ali Abbasi's wife Naimal Khawar stole the show by wearing her mother's altered bridal outfit - another very popular trend with the brides these days. She made an appearance on her Nikah in one of the softest bridal makeup looks ever! Underneath barely-there foundation, one can see a natural flushed rosy glow on her cheeks which is complemented by a delicate rose stained lip which is an excellent option for brides not wanting a solid lip colour.


One thing that never seems to go out of style for desi brides is the old Bollywood style vintage winged eyeliner. Beauty icons from Meena Kumari and Sharmila Tagore through to Aishwarya Rai and Deepika Padukone - all have proudly sported this look over the years. Supermodel Iman Ali went for her trademark classic Ather Shehzad makeup look on her big day with a heavier base, on-point contour, thick vintage style liner and a matte berry pink lip!


A sultry and smokey eye is another timeless classic look that looks flattering on South Asian skin tones any day and anytime. If you like the smoke but don't want too much drama on your wedding day, then steer away from iridescent shades and go for more deeper and earthy tones. Ayeza Khan looked ravishing and stole many hearts flaunting this sultry look in the famous serial Mere pas tum ho.

Despite the trends, natural makeup look is not for everyone! Many girls like the more glamorous look on their big day and that is perfectly fine. There are no rights and wrongs in makeup. While trends are there to inspire you, the final decision should be based on what your heart desires and what you can pull off easily.

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